RESOURCES
01 RUFFWEAR UNLEASHED EMAILS
Ruffwear’s Unleashed emails keeps Retailers informed about Ruffwear news. We send Unleashed emails with information regarding resources, product launches, brand resources, and more.
And, the best way to access the most current Order Form is to opt into Ruffwear’s Unleashed emails.
Ruffwear Retailers are automatically signed up to receive Unleashed emails based on the email addresses on file. For Retailers with multiple emails, or to add staff to the distribution list, please send an email to support@ruffwear.com and include the contact information.
The intended audience for these email newsletters is management as well as retail staff.
02 USING RUFFWEAR MEDIA LIBRARY
The Ruffwear Media Library is the one-stop resource for downloadable assets including:
- Product & Lifestyle Images
- Product Videos
The images and stories on the Media Library are available without a login for Ruffwear Retailers to download and use to market and promote Ruffwear gear. New to the Media Library? Check out our guide to using this Ruffwear tool.
03 VISUAL MERCHANDISING SUPPORT
The Visual Merchandising Booklet and Merchandising Best Practices Look Book are here to equip and inspire you to merchandise Ruffwear displays in your retail space. They feature our current fixture and retail store graphic options, product category advice, and inspirational retail store pictures.
04 PRODUCT TRAINING VIDEOS
For additional Product Training, check out Ruffwear’s Vimeo Channel to access training videos as well as seasonal brand and story videos. Subscribe to Ruffwear’s Vimeo Showcase to receive a notification whenever new videos are added.
05 WARRANTY INFORMATION
If a customer returns a product to you that has a defect covered under our Trail Tested Promise, please complete Ruffwear’s Retailer Warranty Form.
We’re dedicated to making the best dog gear on the planet. All Ruffwear products are rigorously field tested and we proudly guarantee against any defects in materials and craftsmanship under our Trail Tested Promise. If anything is wrong with your customer’s Ruffwear product, we’ll work to make it right.
This guarantee covers manufacturing and material defects only. It does not cover wear and tear or accidental damage, for example chewing. It is up to each dealer to determine how they would like to support customers in store for non-warranty issues. Approved claims will be credited or refunded to your account.
06 SOCIAL MEDIA RESOURCES
Authorized Ruffwear Retailers may use any of Ruffwear media assets in their own Social Media posts on Facebook, Instagram and Pinterest platforms. Ruffwear Retailers should access branded media assets via the Media Library and download images, videos and more for use in your social media campaigns.
07 RUFFWEAR PRO PURCHASE PROGRAM
Ruffwear offers a discount on Ruffwear gear purchases to staff of authorized Ruffwear Retailers in the United States. The purpose of the program is to enable your staff to become Ruffwear product experts by using the gear and through their own experiences. We believe this better enables your staff to assist Ruffwear customers.
Please share this application link with your staff and encourage them to apply to the program. Please review the program guidelines, eligibility, and application on the Pro Purchase Program page. We encourage you to share the application link with your staff.
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