RUFFWEAR FAVORITE LOOK

• Use the Ruffwear Shelf to create a clean apparel display on a wall or gondola. The Ruffwear Shelf contains an apparel rod on the bottom that apparel on hangers merchandises on.

• Place an Otis on the top of the shelf wearing an apparel item that hangs below.

GENERAL

• Merchandise apparel from lighter materials to heavy weight

Shell: Sun Shower™, Lumenglow™

Light Weight: Climate Changer™, Climate Changer™ Pullover, Hemp Hound™

Mid Weight: Stumptown™, Overcoat™, Overcoat Fuse™

Heavy Weight: Vert™, Quinzee™, Cloud Chaser™, Powder Hound™, Furness™

Cooling Gear: Swamp Cooler™ Zip, Swamp Cooler™ Vest

Other: Dirtbag™ Dog Drying Towel, Undercoat™ Water Jacket

• Merchandise light to dark, biggest to smallest

• Front table displays are great places to highlight apparel

• Use Product Cards and Size Charts + Measuring Tape to help customers find the style that works best for their dog’s needs